Breaking down the cost components of a Louis Vuitton CarryAll MM medium handbag
Louis Vuitton is one of the world’s largest top luxury brands, founded by Louis Vuitton in Paris, France in 1854. In the 20th century, Louis Vuitton has become a top brand in leather goods. For more than 100 years, Louis Vuitton has been offering a wide range of products including handbags, travel goods, small leather goods, accessories, shoes, ready-to-wear, watches, fine jewelry, and advanced personalization services. In the field of handbags, Louis Vuitton has created many classic bags that are loved by consumers all over the world, such as Speedy handbags, Neverfull handbags, Alma handbags, Keepall travel bags, Carryall series handbags, Petite Malle small cases, Capucines handbags and so on.
Although LV bags are very beautiful and fashionable, but its high price and hard to get limited edition, keep some consumers out of the door, even when this is the case, there are still a very large number of consumers around the world are still attracted to it. So how much does it cost to make an LV handbag? Let’s analyze the manufacturing cost of the Louis Vuitton CarryAll MM, a medium sized handbag, from the perspective of material and labor costs.First of all, the LV CarryAll MM is made of Monogram canvas, which is not genuine leather but a composite material made of canvas with a surface coating, and LV was the first to apply the coated canvas on suitcases, which is waterproof and durable and has set a higher level of quality for LV. Louis Vuitton officially registered the Monogram as a brand in 1905, so the LV Monogram has a history of more than 100 years. I know by consulting a lot of information, Monogram canvas average price per square in $2100 USD, and CarryAll MM medium handbag size for 39 * 30 * 15cm (15.4 * 11.8 * 5.9inches), converted into an area of about 0.44 square meters, then the cost of the handbag fabric material for about $924 USD.Secondly, there is another big cost, i.e. labor cost. 95% of Louis Vuitton handbags are sewn by hand, and the sewing level of these top seamstresses is very good, and their salary is also very high, which accounts for about 10% of the total cost of a handbag, i.e. about $290 USD.Finally, there are some small parts and hardware accessories, such as the inner nylon fabric, zippers, locking clasps, bag edge strips, etc., which total about $30 USD.In the end, the total cost (materials and labor) of the CarryAll MM medium handbag, which is officially priced at $2,900 USD by Louis Vuitton, is about $1,244 USD.I was actually a bit disappointed by this price, I thought the actual cost of a $2900 USD LV bag should be around $150 USD, and then I realized after checking the information that it wasn’t what I thought it would be. However, the profit of over 55% on the LV CarryAll MM Medium Handbag is already very scary, plus LV’s effective control of suppliers and material costs, the total cost will be even lower than what I calculated.
As you can see, most of the money you spend on an LV handbag is paying for the brand value of Louis Vuitton, so why not spend your limited budget on the quality of the materials and excellent workmanship of the product? And if you buy a replica LV CarryAll MM medium handbag, for less than $300 USD, you can get a great quality version that will even surpass the real one. Also, there will be no more expensive post maintenance costs, and once you no longer use it or like it, it will be much easier to resell it and not lose much money.
So, would you spend thousands of dollars or even more on an authentic Louis Vuitton handbag from an authorized store, or would you spend hundreds of dollars on a replica Louis Vuitton handbag?
